3 Tips for Driving Membership Sales Through the Roof

Posted by Karen Bryan on 24 August, 2016

There’s a lot more to owning and running a gym than meets the eye. With a 100% commission based job, passion for training isn’t enough. To become a successful fitness entrepreneur, you need to activate your business mindset and that’s why we’re bringing you the best tips when it comes to driving membership sales!

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Topics: Business Management, Starting a Fitness Business

PODCAST EPISODE 13: Top Tips for Driving Sales with Tom Gannon of Fitpro Solutions

Posted by Anthony Kelly on 17 August, 2016

In episode 13 of the Fitness Business Podcast, we spoke with Tom Gannon of Crossfit Sandyford and Fitpro Business Solutions. Tom shares top sales advice and explains the importance of implementing a good sales process and system to avoid common mistakes.

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Topics: Fitness Business Podcast

INFOGRAPHIC: The Game Changing Yoga Trends of 2016

Posted by Karen Bryan on 9 August, 2016

The Yoga in America Study 2016 revealed a dramatic increase in the size of the industry and the number of practitioners since the 2012 study. If you missed it, don't worry, we have all the key findings combined in this bite sized infographic. Check out the statistics that every yoga studio owner should know!

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Topics: Industry Interest

5 Questions Yoga Studio Owners Must Ask Themselves in 2016!

Posted by Karen Bryan on 3 August, 2016

Yoga has become increasingly popular over the last few years and thanks to the 2016 Yoga in America Study we have the latest stats to back it up! According to the study, the number of yoga practitioners in America has grown from 20 million in 2012, to over 36 million in 2016. That’s a lot of people practicing yoga! As Carin Gorrell, editor in chief of Yoga Journal, puts it:

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Topics: Industry Interest

Podcast Episode 12: The Key to a Successful Fitness Business

Posted by Karen Bryan on 29 July, 2016

In episode 12 of The Fitness Business Podcast, we were delighted to be joined by Paul Drew, co owner, and senior coach at Origin Fitness. Paul shared his story on building his business from the bottom up; starting with training a small number of clients from his co partner's garage. Now, they work with over 160 clients in a large facility in Sandyford. 

Having learned a lot of lessons along the way, Paul gives us an insight into not only their successes to date, but what they would change if given the chance to do it all over again.

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Topics: Fitness Business Podcast

The Top 5 Automations that your Fitness Studio Needs!

Posted by Karen Bryan on 22 July, 2016

Starting up a gym or fitness studio can be a really exciting experience: creating a brand, choosing a location, purchasing equipment and meeting new people. That said, there can be days where it’s down right not what you expected. Who knew there’d be so much admin involved on a day to day basis?

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Topics: Business Management, Starting a Fitness Business

9 Reasons Why Customers Choose Glofox over Mindbody

Posted by Karen Bryan on 13 July, 2016

We're often asked, "Why should I choose Glofox over Mindbody Online, a bigger company that has been around a lot longer?" No doubt they're a big company and we're sure you've heard of them. We, however, offer a service that differs to Mindbody in many ways. Our goal here is to bring gym, fitness and yoga studio owners a real comparison of Glofox as a Mindbody alternative, so that they can make the right software decision for their business. 

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Topics: Business Management, Starting a Fitness Business, Industry Interest

Driving Member Value with Push Notifications

Posted by Karen Bryan on 7 July, 2016

Mobile marketing is a great way for small gyms and studios to spark member engagement. Studies by Localytics show that push messaging drives approximately 88% more app launches.  What is push messaging? A push message is a short message or notification displayed on the home screen of a smartphone or tablet. The message is sent by an app installed on the device and once used correctly, can be a great tool to bring users back to your app.

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Topics: Marketing & Social

Everything your Fitness Studio Needs to Know about the Prenatal Yoga Trend

Posted by Karen Bryan on 30 June, 2016

Is your studio capitalizing on the upsurge in pregnant women searching for the perfect yoga class to prepare them for motherhood? Today, we’re taking a deep dive into the prenatal yoga trend to help fitness studio owners in their quest to create value for moms-to-be.

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Topics: Industry Interest

3 Things you Must do Before Opening your Gym Doors

Posted by Karen Bryan on 24 June, 2016

We asked Paul Drew, co owner, manager and senior coach at Origin Fitness, the question we're all dying for the answer to.

If he could go back and start his gym from scratch, what would he do differently?

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Topics: Starting a Fitness Business