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HOW TO CREATE YOUR FITNESS BUSINESS BRAND

Posted by Karen Bryan on 28 March, 2017

Owning and running a fitness business is an exciting journey to take. That said, it can be a challenging journey, at the least. You don't need to be told how competitive the industry is right now - we know you've experienced it first hand. 

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Topics: Marketing & Social, Starting a Fitness Business

Top SaaS VCs Back Glofox with €2M to Meet Global Demand

Posted by Conor O'Loughlin on 23 March, 2017

Highlights:
  • Notion Capital, Partech Ventures, Tribal VC, Enterprise Ireland
  • Team growing 25 to 40, US offices, 40% of business in US
  • To build on pure organic growth - 500 existing gyms and studios
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Topics: Industry Interest

5 Tips for Choosing Yoga Studio Management Software

Posted by Anthony Kelly on 22 March, 2017

 You set up your yoga studio for one major reason: you love teaching yoga. Why not turn this passion into your profession, right? We know that it’s easy to get lost in the admin aspect of running a yoga business: class scheduling, registration, attendance, credit card processing, sales, marketing, accounting and so much more.

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Topics: Business Management, Starting a Fitness Business

HOW TO SOLVE THE BOOKING HEADACHE, FOR GOOD!

Posted by Karen Bryan on 16 March, 2017

Are you sick of the front desk stress? Late night booking management, cancellations, attendances and payments? The nightmare continues..

Fortunately, it doesn’t have to be this way. Fitness and technology go hand in hand. Why not take advantage of it in the management of your business?

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Topics: Business Management, Starting a Fitness Business

[EBOOK] FITNESS BUSINESS PRICING: WHO'S CHARGING WHAT? AND HOW?

Posted by Insa Duvos on 6 March, 2017

Are you tired of scraping by month after month? How convenient that our partner, NPE, just released a brand new fitness business guide that covers all the steps you need to get your pricing and packaging right.

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Topics: Business Management

5 REASONS WHY YOUR GYM SHOULD OFFER GROUP TRAINING

Posted by Karen Bryan on 1 March, 2017

For the first time, group training has made it into the ACSM top 20 trends for the year ahead! Gym and studio owners across the world are realising the benefits associated with small, personalised group training sessions - for their members AND their business. 

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Topics: Industry Interest

5 FITNESS TRENDS SET TO TAKE 2017 BY STORM

Posted by Insa Duvos on 23 February, 2017

Are you familiar with the trends set to hit 2017 by storm?

The American College of Sports Medicine (ACSM) published their annual report on the latest trends, as well as some not so new trends that are about to flourish to a whole new level. The survey was answered by 1801 fitness professionals from every continent, including the UK, Australia, Canada, Germany and the US.

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Topics: Industry Interest

MEET OUR NEW EDUCATION PARTNER: SHAW ACADEMY

Posted by Karen Bryan on 14 February, 2017

We want nothing more than to see our clients succeed. In a quest to bring this vision to life, we're delighted to announce our partnership with the Shaw Academy, the largest online educator in the world! What exactly is the Shaw Academy? What courses can I partake in? We have all the details you need!

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Topics: Industry Interest

THE 3 ANSWERS YOU NEED FOR AN EFFECTIVE FACEBOOK AD CAMPAIGN

Posted by Insa Duvos on 7 February, 2017

Did you miss our latest podcast on structuring your Facebook ad campaign? Lucky for you, we've summarised all the key points below! Let's get started..

The structure of your Facebook ad campaign is crucial. Think about it, you wouldn't jump into a workout with a new client without determining a training schedule first, would you? The same goes for your Facebook advertising!  

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Topics: Marketing & Social

MARKETING YOUR FITNESS STUDIO 101

Posted by Karen Bryan on 3 February, 2017

So, you’ve decided to take the leap and develop a marketing plan for your gym or fitness studio. Where do you start?! Creating a marketing plan from scratch can seem like an overwhelming process, posing questions such as: What message am I trying to get across? What channels should I use to get this message out? 

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Topics: Marketing & Social