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The Power of Gym Management Software Push Notifications

Posted by Glofox on 22 September, 2017

What if a single message sent to a member’s mobile device could help you increase membership and class sales? For studios and gyms, getting customers to renew their membership can be a difficult task. Fortunately, mobile marketing through your gym management software can help to keep customers motivated and coming back, day after day.

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Topics: Marketing & Social

5 Reasons Why Members Love Your Gym Management Software App

Posted by Anthony Kelly on 17 August, 2017

At Glofox, we know that a Mobile App (integrated with your gym management software) is a great tool to drive revenue and improve retention rates for your fitness business. However, we thought it would be interesting to talk to some members and find out the real reason why they love our clients' Mobile Apps so much. The results are really interesting and will give you a great insight into the mind of your customer!

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Topics: Marketing & Social

How to Make the Most of your Gym Booking App

Posted by Karen Bryan on 13 July, 2017

You’ve implemented a gym booking app for your facility, but you're unsure if you're using it to it’s full potential? In this article, we discuss some of the great ways Glofox clients use their branded app to engage members and prospective members alike.

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Topics: Business Management, Marketing & Social

How to Market Fitness: 3 Generations Impact on the Industry

Posted by Dana Dolan on 25 May, 2017

There's one golden question every fitness industry entrepreneur wants the answer to: How to market their fitness business to their target client.

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Topics: Marketing & Social

[eBook] Turn your Fitness Business into a Marketing Machine (Part 3)

Posted by Karen Bryan on 15 May, 2017

Our business education partner, NPE, have just released the third part of their fitness business marketing guide. This time around, they discuss a systematic action plan to help you overcome obstacles and start driving more referrals and renewals than ever before.

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Topics: Marketing & Social

How to Keep your Fitness Brand Consistent on Social Media

Posted by Karen Bryan on 11 May, 2017

A clear and consistent brand message is extremely powerful when it comes to building a presence on social media. Every image you post, comment you make and tweet you send is a reflection of your brand and what you stand for as a business. Follow these tips to make sure you're sending the right message to your dream clients. 

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Topics: Marketing & Social

[eBook] Top Tips for a Killer Facebook Ad Campaign, for your Gym or Studio

Posted by Karen Bryan on 18 April, 2017

Facebook is becoming one of the most popular platforms for gym and fitness studio owners to get their name out. Why?

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Topics: Marketing & Social

How to Create Your Fitness Business Brand

Posted by Karen Bryan on 28 March, 2017

Owning and running a fitness business is an exciting journey to take. That said, it can be a challenging journey, at the least. You don't need to be told how competitive the industry is right now - we know you've experienced it first hand. 

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Topics: Marketing & Social, Starting a Fitness Business

The 3 Answers you Need for an Effective Facebook Ad Campaign

Posted by Insa Duvos on 7 February, 2017

Did you miss our latest podcast on structuring your Facebook ad campaign? Lucky for you, we've summarised all the key points below! Let's get started..

The structure of your Facebook ad campaign is crucial. Think about it, you wouldn't jump into a workout with a new client without determining a training schedule first, would you? The same goes for your Facebook advertising!  

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Topics: Marketing & Social

Marketing a Fitness Studio 101

Posted by Karen Bryan on 3 February, 2017

So, you’ve decided to take the leap and develop a marketing plan for your gym or fitness studio. Where do you start?! Creating a marketing plan from scratch can seem like an overwhelming process, posing questions such as: What message am I trying to get across? What channels should I use to get this message out? 

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Topics: Marketing & Social