In the Origin Fitness Case Study, we discuss how co founder Paul Drew transformed their gym's brand through mobile.
Origin Fitness is a group training facility focused on achieving individual client goals. The team pride themselves in a personalised approach to fitness in a fun, yet intense environment. Origin now operate 32 classes under 6 specialist services with over 160 happy clients.
Standing out in an overcrowded market
WhenPaulandhisbusinesspartnerlaunchedOrigin,theyknewtheywereenteringanextremelycompetitivemarket."There are 12 gyms in just a 3 mile radius of Origin.. We needed to create a unique advantage that would help us to stand out".
“Gyms will be in the stone ageiftheydon’tadaptandgetsomesortofeasytoaccessonlineandmobilesystemfortheirbusiness”.
PAUL DREW | CO OWNER, MANAGER & SENIOR COACH AT ORIGIN FITNESS
THE LIGHTBULB MOMENT
With competition as intense as it is, gym and studio owners need to make bookings and payments easy and as flexible as possible for members.
“People spend so much time on their phone,itjustmakessensetohaveamobileapp,wheretheycanbook&payforservicesinafewtaps.Inthisdayandage,it’ssimplyamust.”
THE SOLUTION: A CUSTOM BRANDED MEMBER APP & ONLINE BOOKING PORTAL
Case Study highlights:
300 app downloads
96% payments through app
70% reduced no shows
83% increased bookings
Download the full case study below to learn how Origin Fitness achieved their gym goals.
We're on a mission to help fitness entrepreneurs WIN with simple, yet powerful, gym and studio management software. With a Mobile App tailored to your unique brand, members can book and pay for your services online or even from the palm of their hand.