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Karen Bryan

Karen is the the Glofox Marketing Ninja, bringing you tips and advice on how you can market your gym or studio to its full potential. As a newly obsessed fitness fanatic and gym goer, Karen is learning the industry from the inside out!
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Recent Posts

Master Guide: The 6 Crucial Steps to Opening a Kickass Gym or Fitness Studio in 2018

Posted by Karen Bryan on 17 January, 2018

Starting a fitness business is one of the most challenging and rewarding ventures that a person can take. Here at Glofox, we’re lucky enough to work with gym and studio owners from every discipline, across the world. We’ve seen first hand what it takes to manage, grow and ultimately, create a fitness business that will succeed in the long run.

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Topics: Business Management, Starting a Fitness Business

How to Kick Your Fitness Business Off to a Killer Start in 2018 🎉

Posted by Karen Bryan on 12 December, 2017

Whether you're just starting up or trying to get a real handle on your gym or studio, we have everything you need to kick 2018 off to the best possible start.

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Topics: Business Management, Marketing & Social, Starting a Fitness Business, Industry Interest

Glofox Announce Collaboration with The Association of Fitness Studios (AFS)

Posted by Karen Bryan on 7 December, 2017

Here at Glofox, we want to help fitness entrepreneurs win. As part of this, we want to ensure studio owners know where to go to gain access to valuable industry insights, so they can compete on a scale previously unimaginable.  

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Topics: Industry Interest

4 Ways to Drive Revenue with the Glofox Website Integration

Posted by Karen Bryan on 30 November, 2017

You’ve worked hard to turn your passion into a profitable profession and now, you’re ready to take things to the next level. You’ve built a website that shares your vision, your methods and you have the social proof to back it up, but it’s not working out as the revenue generating machine that you hoped? Marketing and sales may not be your favorite topic, but it doesn’t have to be a barrier hindering your fitness business success. What’s next?

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Topics: Business Management, Marketing & Social, Starting a Fitness Business

Glofox Demo: 4 Minute Video

Posted by Karen Bryan on 14 November, 2017

Do you find yourself spending more and more time on repetitive gym or studio admin each and every day? Unfortunately, your to do list isn't going to strike itself.. Or will it? 

Watch our 4 minute demo video for an overview of the automations you need to save time, retain members and drive revenues to your fitness business.

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Topics: Business Management

The 5 Resources You Need When Opening Your Own Gym or Fitness Studio

Posted by Karen Bryan on 8 November, 2017

Opening your own gym or fitness studio is a truly exciting path to take. That said, you’ll need to be ready to overcome some common challenges and roadblocks along the way. Fortunately, with the right fitness business resources just a stone's throw away, you can get the answers you need when you need them, keeping you on track for success.

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Topics: Business Management, Starting a Fitness Business

How to Increase Class Attendances with Gym Management Software

Posted by Karen Bryan on 6 October, 2017

It's not uncommon for gym and studio owners to experience a rough day for class attendances. But what if that rough day turns into an off week.. or month? Perhaps your class schedule needs a revamp or momentum needs an overall boost. Either way, you need a strategy to ensure low class attendances don't become a recurring theme at your facility.

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Topics: Business Management

​How to Increase your Revenues with In-app Purchases

Posted by Karen Bryan on 6 October, 2017

We’ve touched on it time and time again, your mobile app, coupled with gym management software is a fantastic way to increase revenues for your fitness business. Not only can you increase member engagement with targeted, motivational push notifications, but you can also enable in-app purchases, giving you the opportunity to drive revenue to heights that were previously unreachable.

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Topics: Business Management

3 Tips for Driving Membership Sales Through the Roof

Posted by Karen Bryan on 19 September, 2017

There’s a lot more to owning and running a gym or fitness studio than meets the eye. With a 100% commission based job, passion for training isn’t enough. To become a successful fitness entrepreneur, you need to activate your business mindset and that’s why we’re bringing you the best tips when it comes to driving membership sales!

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Topics: Business Management, Starting a Fitness Business

3 Steps: Increase Revenue to Your Fitness Business with a Proven Sales Strategy

Posted by Karen Bryan on 13 September, 2017

Before you can increase revenue to your fitness business, you need to nail down your sales strategy. Let's start by drawing the parallel to a newbie coming into your gym. They’ve never trained formally before, they’re not used to structure, they’ve never experienced progression. You can guess why. 

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Topics: Business Management